Case study: O’Malley Groundworks, Penrith

Based in Penrith, O’Malley offers plant hire plus a range of groundworks and civil engineering services around Cumbria and Lancashire.

Before the project

O'Malley had an existing website, which they felt did not describe the full range of their activities and which did not show the significant projects they had successfully completed. This old site was not mobile-friendly.

Image: O’Malley Groundworks, Penrith

How I helped

I built a new site showcasing the projects that O'Malley had undertaken. Having a detailed page for each project provided an opportunity to add several photographs for each project. This approach was also really helpful for search engine optimisation, as each project page contained a range of target search words covering the services offered and names of towns and villages in the geographic area covered. The new site is mobile-friendly.

Photo: Mark Melling

"My background is in marketing and I’m focused on building clear and effective websites."

Mark Melling

Interact Partners Ltd

01768 631001